Lia Dunlap has been building businesses since 1994, and she’s never pretended the spreadsheet and the soul belong in separate rooms. As the Intuitive Business Architect behind Oracle on Purpose, she helps seasoned wellness professionals (acupuncturists, naturopaths, chiropractors, integrative practitioners) grow to seven figures in two years or less without burning out or selling out.

On stage, Lia speaks to the conversations practitioners rarely have out loud: pricing their expertise without guilt, making the leap from practitioner to Wellness CEO, and building growth that funds their mission instead of draining them. She also teaches business owners how to use AI without losing their voice.

Her Seven Figure Wellness Business Program and Energetic Business OPerating System fuse financial structure with intuitive leadership. She hosts The Wellness CEO Evolution podcast and wrote The POWER Plan. Her message: your gifts deserve to be well paid, and real impact requires real capacity.