Dr. Brad Coverdale spent nearly twenty years inside a large university turning messy numbers into one clear answer. Then an agency owner gave him her last 90 days of books. Two clients had paid her the same. One her team delivered; the other she did herself, on her own nights. Once her hours were counted, the team-delivered client paid her 13 times more per hour. Nobody had shown her that. As the Take-Home Advisor at Calendar to Cash, Brad shows moms and dads who own established agencies and studios what each client pays them once their own hours are counted, and which one to get ten more of. He speaks at summits, podcasts, masterminds, and member workshops where the room is owners with a team: the 60-hour week and what it costs in your own numbers, and which client to get ten more of. Guinness World Records contributing author. Dad of two.