Authority and Visibility Summit
Name
Authority and Visibility Summit
Created 1 year 2 weeks ago
Organizer Michael Whitehouse
Authority and Visibility Summit
Business Areas
Business Marketing Other PR & Communications
Topics
Authenticity Book Marketing Branding Business Business Coaching Business Consulting Business Development Business Positioning Business Success Career Client Attraction Coach Marketing Training Content Marketing Credibility Digital Marketing Entrepreneurship Internet Marketing Law of Attraction Lead Generation Marketing Marketing Marketing Strategy Online Visibility
Timezone
Timezone: Eastern Time (US and Canada)

Event date(s): -

Registration ends: Mon, Jun 12, 2023 9:00 PM (8 months 3 weeks ago)

Description

The Summit is June 12th, 2023 from 11 to 5 Eastern Time.

 

Our Audience:

Entrepreneurs, coaches, consultants, speakers (and aspiring speakers) who feel like they are the best kept secret in their industry.

Their Problems:

We are speaking to people who have proven products that deliver real solutions, but they are drowned out in a sea of noise by marketing tricks and snake oil salesmen. They don’t have enough leads. They are not well enough known. Their brand and value is unclear. They're not getting on enough stages

Our Solutions:

We will help them learn to be recognized as an authority in the marketplace. We will teach them how to get more of their ideal clients to reach out to them and hire them. We will give them the tools they need to get on more stages, and even be invited to speak.

 

Your Speaker Experience

This event is produced by Michael Whitehouse, and Michael creates events that a fun, engaging, exciting, and valuable to the audience and the speakers. This is not a watch with your camera off while you do something else event. This is not a drop in, give your talk, and leave event. This is an interactive event!

We want to create an event that you will enjoy speaking at and get value from. More interaction is always better than less interaction. That keeps the energy up in the room, keeps the audience engaged, and makes it more fun for you.

You are welcome offer your gift (the one you put in the application) during your talk as long as it is low key and not pitchy. Offering good. Infomercial bad.

 

Live and Pre-recorded Speakers
During the event, we will have 8-10 live speakers, each speaking 15 minutes each. We will also have as many as 5 pre-recorded speakers.


Pre-recorded speakers will provide us a 10 minute video of their talk. This video will be sent out to everyone registered for the event in the run up to the event. You are then welcome and encouraged you attend the event live to interact with those who watched your talk in our breakouts, Q&A, hotseat and other engagement sessions.
If you would like to participate but are unable to attend live, you are welcome to apply and note on the application that you would like to be a pre-recorded speaker.

Important: pre-recorded talks are not sent out until and unless you have achieved the promotion requirement.

 

Pre-Event Speaker Meet-Up
In our experience, one of the greatest forms of value our speakers get is the connection with other speakers. They have found clients, vendors, mentors, partners, and friends among their fellow speakers.

To facilitate this, we will be hosting a 90 minute, pre-event speaker meetup on Tuesday, March 21st at 4 PM Eastern. 

This is not required, but is highly recommended because of the value it will provide for you.
 

Event Style
The event will be a live, Zoom-based event running 11 AM to 5 PM Eastern Time.

We're aiming for engagement. We want an event where people feel they are part of something, not where they feel like they are watching a YouTube video.

This means that we'll have interactive activities. It means we encourage interactive presentations.

It also means that we encourage speakers to be there for as much of the event as possible because you'll be making some connections while you're there. (Speakers are required to attend for at least 2 hours of the event)

 

Schedule Structure

Speaking slots will be 15 minutes, or, if your presentation is interactive we give you an extra 5 minute for a total of 20.

Each hour will be formatted as follows:

0-15 Speaker

15-30 Interaction

30-45 Speaker

45-60 Interaction

Interaction may be speed networking, hot seat coaching, Q&As, or anything else.

Do not assume that the interaction block after your talk is for your Q&A, but if you do get a good flow going with the audience and they are highly engaged, I may choose to just let that keep going if the vibe is good.

 

Recordings

All presentations will be recorded. 

Any speakers who achieve the minimum number of opt-ins (which should be all of you, right?) will have their presentation shared out to the entire list of registrants in the days after the event.

Additionally, some videos may be shared out to attendees or others on my list for various reasons including promoting that speaker's affiliate link or program.

By applying to this summit, you are granting ConCardia, LLC and Michael Whitehouse full and irrevocable rights to all recordings made during the event. These recordings may be edited and deployed in anyway that we choose for the benefit of our audiences.

 

Speaker Expectations

  • Promote the event and generate a minimum of 10 opt-ins
  • Attend for at least 2 hours in addition to your speaking time
  • Actively engage with other speakers and participants throughout the event

 

Promotion

Speakers are expected to generate a minimum of 10 opt-ins. Swipe copy will be provided, or you can write your own copy. If you write really good copy, I'll share it with the other speakers and credit you.

In addition to traditional swipe copy, Guest Letters will be provided which you can share verbatim as a letter from the organizers to your audience.

If you bring in at least 25 opt ins, Michael Whitehouse will promote your affiliate offer to his entire list including all summit registrants.

Speakers
Become a Trusted Advisor in Your Business
Christopher R Salem Salem Business Acceleration Strategist

The difference between a great to an extraordinary business is the ability to relate and understand your audience as a trusted source based on similar core values.  The truth to creating an extraordinary experience and enhancing a sustainable platform for higher retention of customers comes down to not "what you do" but "why you do what you do" from core values.  It's what is compelling to them and not what makes your business and brand unique. People relate to others based upon similar values.  They are more likely to be engaged doing their part and inspire others to do more in their industry through being the example. This exemplifies the role of a Trusted Source in your space and leads to a more sustainable connection with your audience. 

So how do you build this level of influence and what is the complete process to become a trusted source in your business? Come learn the types of content, platforms, communication style, and more as to what will make your business more compelling to your attendees for higher retention and sustainable growth.

Key Takeaways:

Attendees will be able to implement a process to retain current attendees and attract more people to their events based on similar values.

Attendees will know to be more compelling and influential to others as an authority in their segment.

Attendees will learn how to create a value statement that can be part of any marketing or service strategy that will lead to more referrals and higher retention with attendees

7 ways to be visible and attract your dream clients
Colleen Biggs Peak Performance Business Coach

Are you having trouble finding the right clients? 

You’re not alone. I’ve been right where you are!

Now, after 22 years as a performance coach and consultant who’s launched 340+ businesses — plus an international speaker, bestselling author, podcast host, and more…

…I’m sharing behind-the-scenes tips, frameworks, and wisdom that made my business dreams come true — so you can make yours a reality, too.

How to Own your Authentic Truth to Make Your Impact and Expand your Business Reach
Colleen Lindberg Soul Mission Activator

This presentation will dive into the dynamics and truth around building an authentic brand online. 
Having the courage to step into your truth and speak from your heart even when others may not get it. 
Owning your power even though you may ruffle some feathers and dismantling the conformity that you “have to” do “X” to be successful. When maybe your “X” is completely the opposite of mine and holding the confidence to lean into that. 

Expanding and creating a business that vibes with you, in your purity of light. 

Also we are going to talk about how to lead in controversy if needed when you know that conversation will assist your people. 

 

Business Leadership +3
Entrepreneurship Business Consulting +3
Write Your Book in a Flash with Artificial Intelligence -- ETHICALLY!
Dan Janal Book Coach

Artificial Intelligence is the hot topic of the day! How can you take advantage of AI writing tools while still maintaining your integrity and your voice? Come to this session and see how Dan helps his clients outline an entire book in a matter of minutes! Yes, you can use AI and create a book that is original and true to the author's vision. 

Business Health & Well-being +4
Marketing Media +4
Unleashing Your Visibility: Overcoming Self-Limiting Beliefs and Embracing Your True Potential
Emma Lyons

With a decade of experience and a deep understanding of the healing arts, Emma has helped hundreds of people overcome their inner blocks and create the life of their dreams. From a quarter-life crisis that saw her turn away from a legal career, Emma discovered Kundalini Yoga and Energy Healing, an experience that changed her life. She quickly discovered that she had a special talent for this work, but was held back for years by fear of visibility, asking for sales, and self-sabotage. Now, she is a passionate, experienced intuitive healer and yoga teacher, using her wisdom and skills to help others unlock their potential and manifest abundance and joy. With her unique insight and understanding, Emma is devoted to guiding people to create the money and success they deserve while sharing their gifts with the world.

Re-imagine Your Business - 3 Steps To A Purpose-Driven Enterprise
Farah Ismail Executive Coach

No matter what your business is, YOU are at its core. Your mindset and skillset have an enormous impact on how your business operates and flourishes. How you choose to expand in the face of challenge and adversity will help you re-imagine what’s possible.

 

In this talk, Farah shares 3 proven strategies to reimagine your business and forge a new path toward living a more fulfilled life! 

 

Key Takeaways of the Talk:

  1. How to Shift Your Perspective and Think BIGGER
  2. The Keys to Cultivate Connections to Have Unstoppable Confidence
  3. What Creating a Truly Purpose-Driven Business Looks Like
Business Health & Well-being +1
Business Personal Development +36
Testing Marketing Channels
John Goldberg Testing Marketing Channels

Learn how to discover which marketing channels are most effective for your business.

Business Education +1
Training
3 Mistakes Stopping Conversions from Your Lead Magnet
Kimberly Weitkamp Marketing Strategist and Coach

You might be losing more leads than you think…even before they join your list!  Inside this presentation, you’ll discover the top three mistakes people make when creating a lead magnet…and how they actually stop people from converting. 

Discover how a few small tweaks can completely transform your entire lead generation process. Marketing and lead generation doesn’t have to be hard or complicated. You can bring in more of the right people at the right time with the right messaging. We’ll cover:

What’s stopping conversions…

The power of picking the right topic…

How to get engagement on your lead magnet…

…and so much more!

Virtual Events that Don't Suck
Michael Whitehouse The Guy Who Knows a Guy

Let's face it. Most virtual events suck.

Learn the underlying problem that makes them suck and what you can do to make yours awesome.

Networking
5 Ways To Use Speaking To Travel The World, Enroll Great Clients, and Live A Globetrotting Lifestyle
Moira Ni Ghallachoir International Business Mentor & Speaker

You can start to use speaking as a tool to enrol great clients even if you’ve never spoken before, or you’re not enrolling the clients you want from your current gigs.


Moira started speaking in her hometown of Donegal, Ireland when she first started her business over 4 years ago. Since then, she has spoken worldwide so she knows what’s possible for you too if you know where to find opportunities because they are everywhere!

 

In this interview, Moira will reveal the secrets to how she has booked gigs in less than 5 minutes! Plus... strategies she teaches her high-end clients, so you can find those amazing speaking gigs globally!

 

She will also share how to get out from behind your beloved computer and connect directly with thousands who want to hear your story, your message, and benefit from your brilliance.

 

Key Takeaways of the Talk:

  1. How to Book Speaking Gigs Globally
  2. The Keys to Start Enrolling Clients from Speaking Even if You’ve Never Spoken Before
  3. What Creating a Truly Global Impact Looks Like from Speaking
  4. How to Have a Great Lifestyle from One Simple Strategy That Anyone Can Use
     
Connect to Convert
Renee Brandon Content Strategist

In today's digital age, connecting with your audience is more important than ever. However, simply connecting with your audience is not enough to achieve your business goals. To be successful, you need to focus on connecting to convert - turning your connections into conversions.

In this presentation, we will explore strategies and techniques for building strong connections with your target audience, nurturing those connections, and ultimately converting them into customers or clients. We will cover topics such as identifying your target audience, creating content that resonates with them and leveraging social media platforms to maximize engagement.

By mastering the art of connecting to convert, you can unlock the full potential of your online presence and take your business to the next level.