Scale Your Stage: How to Monetize & Maximize Your Coaching Business
Scale Your Stage: How to Monetize & Maximize Your Coaching Business
Created 11 months 4 days ago
Organizer Michael Whitehouse
Scale Your Stage: How to Monetize & Maximize Your Coaching Business
Business Areas
Business Marketing
Business Business Coaching Group Coaching Life Coaching Life Purpose Coaching Marketing Mindset Coaching Organizational Coaching Organizing and Mindset Coaching Wellness Coaching
Timezone: Eastern Time (US and Canada)

Event date(s): -

Registration ends: Tue, Aug 8, 2023 5:00 PM (9 months 1 week ago)


This event is running August 8th, from 11 AM to 5 PM EST.

Calling Inspiring Speakers!


Join the "Scale Your Stage" Virtual Interactive Summit and Engage Coaches and Course Creators on a Global Scale!


Are you an exceptional speaker who thrives in the virtual realm? Do you possess valuable insights into event-driven sales generation? We invite you to take part in the groundbreaking "Scale Your Stage" Virtual Interactive Summit and inspire a diverse global audience of ambitious coaches and course creators!


As a speaker at the "Scale Your Stage" Virtual Interactive Summit, you'll have the unique opportunity to connect with a vast community of sales-driven entrepreneurs from around the world. Through our immersive virtual platform, you can engage attendees in real-time, captivating them with your expertise, and empowering them to unleash the full potential of their events.


Utilizing interactive features, you'll be able to deliver impactful presentations, participate in live Q&A sessions, and facilitate engaging discussions. Break down barriers of distance and time zones as you impart your knowledge, share success stories, and guide coaches and course creators towards generating exceptional sales results from their events.


This is your chance to make a global impact, establish yourself as a thought leader, and create lasting connections with like-minded professionals across borders. Join our esteemed lineup of industry experts and be at the forefront of revolutionizing event-driven sales in the coaching industry.


Don't miss the opportunity to be part of this trailblazing virtual summit. Apply now to secure your spot as a speaker at the "Scale Your Stage" Virtual Interactive Summit and prepare to inspire, educate, and motivate coaches and course creators from all corners of the globe. Together, let's scale new heights of success in the digital realm!


This is not a typical “sit and listen” summit. This is an interactive summit, designed to engage the attention of the audience and create a memorable experience while also sharing valuable, actionable information.


We want our audience to leave with new solutions, new connections, and new resources, as well as specific action steps and ways to follow up.


The Audience

The audience for this event are coaches/course creators who use events (live and online) to generate sales and want to generate more sales They want actionable strategies to:


  • Discover strategies to avoid common pitfalls in event planning, ensuring a seamless and successful execution.
  • Unlock the secrets to running events with utmost efficiency, saving valuable time and resources while maximizing results.
  • Gain insights into effective marketing and promotional techniques that will attract a larger audience to your events.
  • Master the art of sales conversion and learn proven tactics to turn event attendees into paying customers, maximizing your revenue potential.

 We are looking for speakers whose message will benefit our audience of coaches and course creators.

Speaker Expectations

  • Promote the event and generate a minimum of 10 opt-ins
  • Attend for at least 2 hours in addition to your speaking time
  • Actively engage with other speakers and participants throughout the event


Your Speaker Experience

This event is produced by Michael Whitehouse, and Michael creates events that are fun, engaging, exciting, and valuable to the audience and the speakers. This is not a “watch with your camera off while you do something else” event. This is not a “drop in, give your talk, and leave” event. This is an interactive event!

We want to create an event that you will enjoy speaking at and get value from. More interaction is always better than less interaction. That keeps the energy up in the room, keeps the audience engaged, and makes it more fun for you.

You are welcome to offer your gift (the one you put in the application) during your talk as long as it is low key and not pitchy. Offering good. Infomercial bad.

15 minutes is not a lot of time to go deep, so you are welcome to invite the audience to a follow up event where you can do much more in depth on your topic. It is required that your talk during our event provide valuable, actionable information. It is recommended that your follow up event do the same as well, and not simply be a pitch to sell something without offering more value during that event.


Live and Pre-recorded Speakers

During the event, we will have 8-10 live speakers, each speaking 15 minutes each. We will also have as many as 5 pre-recorded speakers.

Pre-recorded speakers will provide us with a 10 minute video of their talk. This video will be sent out to everyone registered for the event in the run up to the event. You are then welcome and encouraged to attend the event live to interact with those who watched your talk in our breakouts, Q&A, hotseat and other engagement sessions.

If you would like to participate but are unable to attend live, you are welcome to apply and note on the application that you would like to be a pre-recorded speaker.

Important: pre-recorded talks are not sent out until and unless you have achieved the promotion requirement.


Pre-Event Speaker Meet-Up

In our experience, one of the greatest forms of value our speakers get is the connection with other speakers. They have found clients, vendors, mentors, partners, and friends among their fellow speakers.

To facilitate this, we will be hosting a 90 minute, pre-event speaker meetup on July 26th at 1 PM EST. 

This is not required, but is highly recommended because of the value it will provide for you.


Event Style

The event will be a live, Zoom-based event running 11 AM to 5 PM Eastern Time.

We're aiming for engagement. We want an event where people feel they are part of something, not where they feel like they are watching a YouTube video.

This means that we'll have interactive activities. It means we encourage interactive presentations.

It also means that we encourage speakers to be there for as much of the event as possible because you'll be making some connections while you're there. (Live speakers are required to attend for at least 2 hours of the event)


Schedule Structure

Speaking slots will be 15 minutes, or, if your presentation is interactive we give you an extra 5 minutes for a total of 20. 

The interactive block following your talk is run by the MC and host. While it may relate to your talk, it is separate)

Each hour will be formatted as follows:

0-15 Speaker

15-30 Interaction (run by MC and host)

30-45 Speaker

45-60 Interaction

Interaction may be speed networking, hot seat coaching, Q&As, or anything else.

Do not assume that the interaction block after your talk is for your Q&A, but if you do get a good flow going with the audience and they are highly engaged, I may choose to just let that keep going if the vibe is good.



All presentations will be recorded. 

Any speakers who achieve the minimum number of opt-ins (which should be all of you, right?) will have their presentation shared out to the entire list of registrants in the days after the event.

Additionally, some videos may be shared out to attendees or others on my list for various reasons including promoting that speaker's affiliate link or program.

By applying to this summit, you are granting ConCardia, LLC and Michael Whitehouse full and irrevocable rights to all recordings made during the event. Event partners may also share and use the recordings at the discretion of ConCardia, LLC. These recordings may be edited and deployed in any way that we choose for the benefit of our audiences.



Speakers are expected to generate a minimum of 10 opt-ins. Swipe copy will be provided, or you can write your own copy. If you write really good copy, I'll share it with the other speakers and credit you.

In addition to traditional swipe copy, Guest Letters will be provided which you can share verbatim as a letter from the organizers to your audience.

If you bring in at least 25 opt-ins, event producer Michael Whitehouse will promote your affiliate offer to his entire list including all summit registrants. (After the event, a final leaderboard will be shared. It is up to you to send content to share to Michael. You must take advantage of this within 60 days of the conclusion of the event.)


Legal Stuff for a separate agreement

By applying this this event, you are agreeing to the following:

1. Speaker hereby grants to Michael Whitehouse and Concardia, LLC the right to use his or her name, voice, appearance, likeness, image, words, participation, and title or professional designation, in whole or in part, in these Recordings and/or compilations and in any correspondence, publicity, advertising, promotional, or other derivative materials based on them. Michael Whitehouse and Concardia, LLC has no obligation to make use of the rights granted herein.

2. Speaker hereby grants Michael Whitehouse and Concardia, LLC the unconditional and irrevocable right to reproduce the Recording in any format, and to distribute, sell, prepare derivative works, advertise, and publicize the Recordings without compensation to Speaker, Michael Whitehouse and Concardia, LLC may edit the Recordings at her discretion. Michael Whitehouse and Concardia, LLC shall own the worldwide rights, title, and interest, including copyright in, and to, the Speaker’s Recording. However, the Speaker shall also retain the right to use his or her own Recording for any purpose.

3. Speaker, upon written request to Michael Whitehouse and Concardia, LLC, shall be provided with a copy of his or her Recording in electronic format.

4. Speaker agrees to promote the event to their audience by email, social media, or any other method to generate a minimum of 10 opt-ins with a goal of over 25.

5. Speaker is permitted to make a FREE offer during his or her talk.

6. Speaker represents that he or she has the full right, power, and authority to grant this release and to perform all of the provisions thereof. Speaker acknowledges that in the event of a breach or alleged breach with respect to the terms and provisions hereof, that Michael Whitehouse and Concardia, LLC shall not take any legal action, but will be very disappointed and will record such breach in the official records.

7. Speaker agrees to indemnify and hold harmless Michael Whitehouse and Concardia, LLC from and against all claims, losses, expenses, and liabilities of every kind including reasonable attorney's fees arising out of the inaccuracy or breach of any provision of this Agreement. Speaker expressly releases Michael Whitehouse and Concardia, LLC from any and all claims arising out of the use of the material.

8. This release shall be governed in accordance with the State of Connecticut law, constitute the entire agreement of the parties, and may be amended only in writing.

How to 10X Your Business as a Paid Speaker
Christopher Salem Business Acceleration Strategist

There is no better way to significantly grow your business than speaking one to many from industry B2B and B2C events along with corporations direct.  It comes down to really understanding your audience‘s challenge and connecting with them to those challenges with solutions that move them forward.  You‘ll will learn how to create a market dominating position to your audience, develop your signature talk, and understand the process how to obtain more paid speaking opportunities to scale your business through your coaching, consulting, and products that you offer them. 

Defeat Writer's Block So You Can Write Your Book in a Flash!
Dan Janal Developmental Editor

Many professionals and would-be authors struggle with the dreaded “writer's block.” Attend this session to find out how to defeat writer's block each time you sit down to write. You'll never stare at a blank computer screen again! Your stories, ideas, and thoughts will flow easily when you use this proven method.

Business Health & Well-being +4
Marketing Media +4
Six Ways to Engage Website Visitors in Six Seconds or Less
James Hipkin CEO, Managing Director

If you’re attracting traffic to your website, you’re off to a great start. However, you also need to convince these visitors to stay – and you only have six seconds to do it.

This may sound like an impossible task, but you can achieve a lot in just six seconds. 

With the right visuals, copy, and pathways for your audience, visitors will be eager to learn more about your business.

This talk will explain why you only have six seconds or less and why recognizing this is crucial to effective website UX.

We’ll then share six ways to convince visitors that you’re the one they’ve been looking for in six seconds or less.

Business Marketing
Marketing Lead Generation +14
Soften The Sale: Enrolling Clients With Ease and NO SLEAZE
Jana Niksa Niksa The Authentic Sales Coach

Let me guess you hate selling?  It makes you feel all the icky feels and you believe you should not have to be pushy or manipulative in order to help the people you KNOW you are meant to help?  Guess what, you don't have to, that was the old way and there is an entirely new way to approach enrolling clients that doesn't have you chasing people all over the internet or backing them into a corner.  It is a softer, more sincere approach and it actually feels good.  I will be sharing the 3 shifts you need to make, in your sales approach, in order to do this effectively. 

The Art of the Sales Funnel
Latara Dragoo Digital Marketing Strategist/Consultant

Use online marketing to effectively attract ideal clients into your world. 

You might be leaving money on the table if you are not setting up automated systems to enable your audience to start on a customer journey with you. 

I will discuss lead magnets, landing pages, email marketing, and how these can lead to more conversions and clients.

Business Marketing
Lead Generation Digital Marketing +1
How to Increase Sales With Public Speaking, Even If You’re Not Famous (Yet!)
Majeed Mogharreban Founder of The Expert Speaker Institute

Facts tell. Stories sell.


This masterclass is for entrepreneurs on a mission to spread their message and grow their business quickly with a signature talk that sells.


And now, you can speak online, to and from anywhere in the world, and your videos continue to speak for you while you sleep.


From a struggling motivational speaker (I know, the irony) to a 7-figure speaking coach for integrative health practitioners, Majeed will share how to leverage speeches, workshops, signature talks, and webinars to build and grow your practice! You’ll also learn how public speaking can quickly establish your authority and reputation as a health influencer.


Set yourself up with a winning signature talk to attract prequalified clients and get paid for your expert knowledge.


What we’ll cover ...


-How to harness the secrets of high-income speakers and smart entrepreneurs who use the power of public speaking to build influence, momentum, and sales for your health practice.


-You'll get access to the "Success Story Framework"

This is by far the most effective story-framework to create an engaging talk to fill your practice with ideal clients and be seen as a recognized health leader.


-Go from “sweaty palms" and "crickets” to having an epic signature talk that wows the audience and the event organizer (and gets you invited back or recommended as a speaker to other events)!


-Learn the "Personal Brand Story Framework"

This simple yet powerful framework clearly communicates how YOU are a stand-out expert that gets results for clients and fuels word of mouth.

How to be more visible without burning out: maximize the ROI of your appearances with less time and effort
Ziza Natur Public Speaking & Voice Coach

This session is for business owners who want to grow their visibility, reach and leadership and get max results out of every single appearance: getting booked out with speaking opportunities, podcast invitations, guest expert sessions and clients, and only spending 30-40 minutes a day to create this.

In this interactive, value-packed session, Ziza will share her 4-step blueprint on how to strategize and optimize your business appearances, so that you can:

  • Save time and energy on your visibility
  • Get more leads and business opportunities
  • Position yourself as the go-to expert with less effort