Both a marketer and an activist since his teens, Shel Horowitz braids together insights from both realms to help businesses profit while helping to move the world from hunger and poverty into abundance, racism and othering into equity, war into peace, and catastrophic climate change into planetary balance. His 10th book (and his 8th on marketing), Guerrilla Marketing to Heal the World, is available at his main website, https://GoingBeyondSustainability.com . Shel's forthcoming 11th book switches back to the activist side: a primer for elders who want to be activists. Shel's signature talks are  “Impossible” is a Dare! How Business Can Not Only Solve Hunger/Poverty, War, and Catastrophic Climate Change, but Make a Very Nice Profit, Too and How to be an Effective, Confident, and Joyful Activist at Any Age.