You’re in a saturated space, where everyone has a service or program that promises transformation. But here’s the truth: most of those coaches and healers blend into the background because their stories don’t. If you’re ready to rise above the noise and make your messaging as unique as your offer, then this session is for you.

In this power-packed presentation, we’ll unlock the five secrets to crafting stories that don’t just get you noticed—they get you remembered. You’ll walk away knowing exactly how to position your unique journey, experiences, and purpose to create a story that speaks straight to the hearts of your audience.
 

Here’s What We’ll Cover:

The Art of Standing Out – Most healers and coaches are shouting into the same echo chamber. Learn how to harness your story to break free from the noise and captivate your audience.

Clarify to Connect – Confusion doesn’t sell. Your audience needs to understand what you do, and more importantly, why you do it, without wading through layers of fluff. 

Emotional Anchoring – People don’t buy products; they buy feelings and transformations. How do you use emotional storytelling to create deep connections that build trust and loyalty?

Show, Don’t Tell – Stories are about moments, not descriptions. Bring your audience into your world with storytelling that showcases transformation—yours and theirs.

From Story to Strategy – This isn’t just about being inspiring. It’s about driving action. Learn how to turn your story into a client-magnetizing strategy that speaks directly to the people you’re meant to serve.

In today’s crowded marketplace, it’s not enough to have a good product or service—you need to get heard. In this fast-paced 25-minute presentation, Leslie Capps shares the five secrets that turn a pitch from just being heard into one that opens doors, grabs attention, and leaves a lasting impact.

You’ll discover how to craft a pitch that not only communicates what you do but captivates your audience and makes them want to learn more. This interactive session dives deep into using storytelling as your superpower, clarifying your message, and creating emotional connections that resonate. Expect real-time activities, practical examples, and proven strategies that will help you transform your pitch on the spot.

Topics include:

• WIIFT (What’s in it for them): The key to making your pitch relevant and compelling.
• Lessons from your story: How to distill your narrative into powerful lessons that stick.
• Connecting the dots: Ensuring every part of your pitch ties together seamlessly.
• Emotions and goals: Tapping into emotional drivers to leave a memorable impression.
• Making the invitation: How a clear call to action turns your pitch into opportunities.

This isn’t just about sales—it’s about getting your voice heard, your story told, and building connections that matter.

Sick of feeling like you're shouting into the void? Tired of confusing people with ALL the things you do? Let’s be real—if your message isn’t landing, neither are your sales. Your story isn’t just a cute tagline or a page on your website—it’s the key to getting heard, remembered, and trusted. In this no-fluff, high-energy session, we’ll uncover the five bold ways to use your personal story to cut through the noise, simplify your message, and grow your business like a boss.
 

What The Audience Will Learn:

Stop Confusing People: Simplify Your Story to Amplify Your Impact 

From Noise to Noticed: Why Your Story is Your Secret Weapon 

Turn Your Story Into Opportunities including Income 

Scale with Story: Get Bigger, Bolder, and Heard Everywhere 

Create a Client Magnet: Use Your Story to Attract the Right People 
 

Why It’s Different: This isn’t another storytelling presentation. This is about getting down to business—using your story to simplify your message, stop blending in, and start getting noticed. We’re diving into practical, real-world ways to apply your story in everything from sales to branding to scaling.

You’ve written a book, or maybe you’re dreaming of writing one. The real power of being an author isn’t just in seeing your name in print—it’s in how you leverage a book to grow your business, expand your influence, and create new income streams like online courses. Whether you're a seasoned entrepreneur or a budding author, this session is designed to help you sharpen your storytelling beyond the page, and build a business strategy around a book.
 

Key Takeaways:

Craft a Compelling Introduction That Captivates – Learn how to create an intro that hooks your audience from the start and sets the stage for deeper engagement. 

Turn Your Book into a Business Blueprint – Your book can be the foundation for a thriving business. We’ll explore how to extract the key themes from your book and turn them into online courses, workshops, or coaching programs.

Build an Author Platform That Expands Your Reach – Discover how to use your book as a launchpad to build a personal brand, attract clients, and grow your audience. 

Leverage Your Book to Scale Your Existing Business – We’ll dive into how your book can help you stand out as an expert, create deeper connections with your clients, and drive growth by expanding your offerings with courses, consulting, or speaking gigs.

Create a Roadmap from Author to Entrepreneur – Use your book as a business tool to transition from writer to business owner to turn your book into a source of sustainable income.