Leona deVinne is a transformational speaker, leadership strategist, and author on a mission to help people do the bravest work of their lives: stop hustling for worth, ditch people-pleasing, and live and lead unapologetically as who they are.

An internationally recognized voice on authentic leadership, she partners with Brené Brown’s team to deliver Dare to Lead™ to executives and organizations worldwide and was personally invited by Arianna Huffington to contribute to HuffPost. Known for blending psychology, neuroscience, and story-rich frameworks, Leona equips audiences with practical tools and lasting courage.

Her signature framework, J.O.Y.—Just Own You—isn’t about chasing happiness, but alignment: reclaiming voice, presence, and power. With a background that spans building and selling a business, leading a nonprofit, and living with a rare genetic condition, Leona speaks from experience, not theory.

Her philosophy is simple: stop shrinking to fit rooms you were born to rise in.