Joseph specializes in combining traditional Face Reading skills and modern FBI techniques to read and profile patterns revealed in a person’s facial features, expressions, and body language. He is known for providing detailed and accurate analysis of key behavioural and personality traits, communication styles, and stress patterns imprinted in a person’s physical state. He has practiced, taught, and honed his profiling techniques for over 35 years, and has been a frequent guest on national tv and radio, as well as many international podcasts. He is the author of “Face Facts: The Art of Reading Your Clients and Prospects for Sales, Negotiation and Recruitment”