Do you ever connect with someone on LinkedIn and then wonder, “Now what?” Too often, new connections sit idle, and the opportunity for clients, collaborations, or referrals slips away. In this session, Lead Generation Strategist Brenda Marie Sheldrake will reveal her simple 3-step script to move a stranger from a cold connection into a warm collaboration, without pushy sales tactics.

You’ll learn how to:

• Craft connection requests that actually get accepted.

• Spark conversations that feel natural, not forced.

• Transition authentically into collaborations, partnerships, or referrals.

Relationship marketing isn’t about collecting business cards — it’s about building bridges. With Brenda’s proven approach, you’ll leave with practical scripts you can use immediately to start conversations that matter and collaborations that last.

If you’re ready to transform cold contacts into meaningful opportunities, this session will show you exactly how.

It's easy to get excited about speaking in front of a large audience. But it's often the smaller audiences where you can have your biggest impact - and get the most sales. You'll learn how to maximize your time in front of smaller audiences and the places to look for speaking gigs that you might overlook.

To inspire and empower aspiring and established entrepreneurs, creatives, and changemakers with the mindset, foundational tools, and visibility strategies to build a purpose-driven brand and sustainable business in today's media-powered economy.

The CreativePreneur Mindset

Entrepreneurship 101

Be Seen: Building a Personal & Business Brand

What if your marketing could run itself — and still bring in dream clients who are excited to work with you?

In this session, you’ll learn how to create a lead magnet that does the heavy lifting for you. We’ll talk about why having one matters, how to design it so it speaks directly to the kind of people you want to attract, and how to reverse-engineer it from your high-ticket offers.

You’ll walk away with a simple structure and clear next steps to start building a lead system that works for you — even when you’re off living your life.

PDF downloads typically sit collecting digital dust. But what if you could truly stand out in a crowd of boring lead magnets?

Discover the secrets to designing engaging online experiences, building your audience, and turning your events into powerful lead magnets that drive growth and position you as a thought leader.

Your words carry frequency—and when they’re aligned, they resonate. Melanie J. Chursinoff, founder of GreenWind Communications, shows holistic practitioners and energy healers how to transform their purpose, talents and skills into resonant messaging that naturally attracts right-fit clients. You’ll connect your Human Design, intuition, and strategic voice so your marketing feels easeful, grounded, and authentically you.

We’ll map the simple shifts that move you from “posting to be seen” to communicating with presence and purpose—where clarity becomes confidence and consistency becomes effortless. Expect practical ways to express your essence, a quick alignment check to ensure your messaging matches to your energy, and a resonance framework you can use immediately across your website, socials, and sessions.

When your message rings true, your audience feels it—and chooses you. Leave with a clear, resonant next step to amplify your impact and grow sustainably, without force or hustle.

As solopreneurs, we pour our hearts into our businesses. Our instinct is to say 'yes' to every opportunity, fearing another won't come along. But this path often leads to a business that feels heavy, draining our passion instead of fueling it.

This talk is a compassionate invitation to a different way: Marketing by Subtraction. It’s an inspiring session on the power of setting boundaries. We'll uncover how defining who you are not for is the most powerful way to create a beacon your dream clients can see. This isn't about cold rejection; it's about creating a business built on clarity and respect.

My goal is to empower you to build a brand that honors your value and protects your energy. You will leave with a framework for creating your own 'right-fit filter' and the confidence to gracefully decline opportunities that aren't aligned with your vision.

Together, we’ll uncover why loving yourself is crucial and how it can positively impact every aspect of your life. Remember, self-love is about filling your own cup first, so you can pour from the overflow. Let’s embark on this journey to deep and genuine self-acceptance.