Women in Business Summit - Inspiration and Action!
Name
Women in Business Summit - Inspiration and Action!
Created 2 years 1 week ago
Organizer Nicole Porter
Women in Business Summit - Inspiration and Action!
Timezone
Timezone: Eastern Time (US and Canada)

Event date(s): -

Registration ends: Thu, Sep 22, 2022 6:00 PM (1 year 7 months ago)

Description

Hello Ladies, I am so glad that you are considering taking part in the women's marketing summit. 

 

 I am putting together a virtual women's marketing summit for Thursday, September 22nd.

 

I am still working out the details but here's what I have so far.

  1. Free to participate in
  2. I would like this to be a mix of inspiration and actionable advice/tips
    1. I want people to get to know the real people behind our brands and understand the struggles that can go into building a business. That it's not all sunshine and rainbows but learn what can happen if we persevere.
    2. I want to give back and be able to have people take away advice they can actually use.
  3. Pre-recorded lesson on a topic of your choice. I would like for attendees to actually learn something from attending but it is ok with me to sell your offer at the end.
    1. Feel free to give away a freebie
    2. Feel free to team up and do your presentation interview style with each other.
  4. Live Q&A after in a private FB group
    1. This will be a great way to build a community that we can all interact with long after the summit is over.
  5. You will need to
    1. Promo of the summit on your end through your email list and social media.
    2. Provide your topic and video
    3. Be available for your Q&A session
  6. What you will get:
    1. Your name/company name and contact info on all event promo
    2. Email addresses for all attendees
    3. Able to sell in the FB Group for a year
Speakers
Set Yourself Up for Success with the Right Marketing.
Nicole Porter, Saraphina Churchill, Gina Ahtof Set Yourself Up for Success

In this interview-style presentation, 3 veteran marketers will discuss everything related to being your true authentic self in your marketing and why that matters! Join us to learn how you can set yourself up for success with authentic marketing! 

The Science of Marketing: How to use a Marketing Calculator to build your Marketing System
Ronii Bartles Business Strategist

Marketing is a science and a math problem to figure out. Don't worry you won't need to figure out the square root of anything. When we approach marketing as science we can take the emotion out of the metrics and approach the problem with real strategies to solve it. By creating a marketing system one can track metrics that will quickly pinpoint what needs improvement and then create a plan of action to solve it. With just a few analytics, we can use a simple Marketing Calculator to know exactly what needs improvement and how much it may cost.

5 Reasons Professional Photos are Better than a Selfie
Sandra Costello Photographer & Branding Coach

Did you know you only have 8-10 seconds to make a first impression? It's true! And while selfies are fun and can do the job in a pinch, they don't fully get the job done. So let's talk about Personal Branding and why professional photographs make all the difference. 

You want to look great. You also want to look like YOU.

Who are these women who always seem to have a new image for every post? You want to join them...but without looking like everyone else. Even if you can’t describe ‘your’ exact look yet, you know it when you see it.

During my presentation I'll discuss why it's important to have more than just a headshot, especially if you're a real go getter!

Join me for a thoughtful discussion of Personal Branding photographs and why they're important to running a successful and authentic business. 

KISS: Keep it Simple Session - Brass Tacks Strategies for Sustainable Online Activities
Dennise M Kowalczyk CEO

Providing some basic approaches for a compelling online presence so you can build awareness for your business without spending a whole lot of time there.

Other
Digital Marketing
Built to Last - Business Building Basics
Electra Govoni Business Coach

There are thousands for books that focus on building and running a business, it is easy to get overwhelmed.  Let's just focus on some fundamental strategies that every business owner can apply to their business to build a strong foundation for sustainable growth and success.

Business Leadership
Top 3 steps to your successful marketing strategy
Audrey Hutnick CEO + Co-founder

Marketing can be overwhelming! We are here to break down the big scary word of “marketing” and offer the top 3 steps to creating a successful marketing strategy. Together, we will cover the following:

  1. Setting the foundation
  2. Prioritizing your focus
  3. Measuring your success
Marketing
Marketing Marketing Strategy
Five Essential Steps to Approach Sales Effectively and with Confidence to Achieve Sales & Revenue Growth and Thrive!
Ronda Berns Sales Coach & Consultant

Relationship-based selling tools and techniques are essential to cultivate authentic and long-term business relationships with your clients. These steps, based on integrity and building trust, are your roadmap to grow your business and thrive!  

I'll share with you:

  • How to actively listen to understand what your clients need and want
  • How to do research & prepare for your upcoming client meetings
  • How to connect, build rapport & create trust with your clients
  • How to ask qualifying questions
  • How and when to offer a solution and ask for the sale

 

Transforming Your Website Into a Client Attracting Machine
Jenny Belanger CEO and Creative Director

Why do you have a website? To make money, right? But how do you make sure your website is set up properly to do that? It's overwhelming!

I know how it feels to know your website needs work but not know what changes to make. How you may feel embarrassed to drop your link in that Facebook promo post because you don't want others to see it or you aren't sure if it's set up to actually make you money. I see you. And I want to help.  

You’ll learn 8 ways to transform your website into a client attracting machine by updating your navigation, design, copy, SEO and more. You’ll also learn the role social media plays in your website marketing strategy to make more money with your website and which analytics to keep an eye on.

Marketing
Website Design
Investing in Content Writing: How to Make It Work for Your Brand
Stephanie Chabot Freelance Writer

Are you struggling to write your web copy or come up with the next blog post idea? Is your small team strapped for time and resources? Or do you cringe each time you look at your current website and content?

Either way, writing is one of the most time-consuming and challenging parts of any small business or nonprofit marketing strategy. It’s also crucial to present a consistent message across all marketing channels in order to build a memorable, successful brand. That’s why partnering with a freelance writer is one of the smartest marketing investments you’ll ever make!

In this session, we’ll cover:

  • The benefits of working with a freelance writer
  • When to invest in your copy and content
  • How to find the right fit and make it work for your organization

By the time we’re done, you’ll know how to assess your content needs and hire the best writer for your brand (and no, it doesn't have to be me!)

Business Marketing
Marketing Copywriting +1
Connecting for Business
Helen Kosinski Business Coach & Animal Communicator

Do you love to network, or does it make you want to throw-up? Let’s face it, going to networking events takes a lot of time and energy. Although it’s nice to see your friends, we all know, that’s not the true purpose of attending a networking event. Even if you do meet new people, handing them your card and hoping for business, isn’t a great strategy. We’re going to talk about the top 3 networking myths and what to do about them, so you can create connections resulting in more business.

Start the Morning Joyfully so Mompreneurs can Create and Serve with Joy
Jenny Lee Morning/Self-Care Mindset Coach

While 70% Americans think mornings are dreadful, this presentation shows you how mornings can be joyful and fun. Especially for so many busy women in business who wear different hats, it is important to view mornings as enjoyable to improve emotional health which leads to productivity. The mornings are such a crucial time of the day because it's the time when the mind and body are the most suggestible. When we consistently generate joyful energy in our morning routines, we are adopting a new way of being and living, a happy and loving one. This presentation is to help women returning to life balance. It also brings awareness to what is possible in the evolution women's health of all aspects to create wholeness.